---
title: Review Importance: Why AI Assistants Value Feedback
slug: review importance
---

### Guide
### Why Reviews Matter in AI Search
Review importance goes beyond SEO—it’s how AI assistants measure credibility and user trust.

### How to Improve Review Data
- Collect verified client testimonials.
- Add structured ratings with AggregateRating schema.
- Update frequently for freshness.

### Result
Prioritizing review importance helps AIs identify your brand as reliable and recommendable.